Our First Impressions
The IM Creator website is very minimal and clean. It is a single-page site design that provides just enough information about the service to prompt a quick decision about whether you want to try the service or not. Because it is somewhat impersonal, we can imagine many users might turn away from the service before giving it a try.
If you do decide to begin building a site, however, you are immediately brought to the builder tool. No signup is required to start using the service. Only once you are ready to publish your completed site will you be prompted to provide contact details. We loved the streamlined and casual nature of XPRS. There is no hard sell at all.
Speaking of sales, a premium account costs $8 per month and includes ad removal, e-commerce, and a personalized domain. Students, artists, and nonprofits are eligible for a free license, which includes an extremely generous unlimited hosting plan to which you can connect your own domain.
XPRS is extremely simple to use. Once you select a template that is appropriate for your website, you can jump right into changing images, videos, text, and more. The platform employs Polydoms (or Stripes), a proprietary technology created by IM Creator to make website building simpler.
Polydoms are content blocks that offer singular functions, but which are highly dynamic and customizable. They are similar to add-ons offered by most other website builders. Some examples of functions you can choose from include contact forms, stores, galleries, and product features.
A new website can be built within a few minutes and the system is intuitive and easy to learn. New sections can be added with a click of a button and XPRS offers a block for any additions you can think of, including stores, bios, blogs, maps, and forms.
The Issues That We Came Across
IM Creator has a branding problem. While they actively push their new XPRS builder, their old website creator is still available as well. It is unclear why this is so, but perhaps it has remained in order to serve people who built their sites using the former platform. Additionally, the company uses the terms Polydom and Stripe interchangeably to describe content blocks. Again, it is unclear why they don’t simply use one name to describe the feature.
The XPRS website builder is quite good and if you choose to use it you will be able to make a great looking page. That said, the company does not offer CSS code editing, customer support is limited to email, and the blogging platform is exceptionally weak and limited.
Our Final Opinion
XPRS is a sleek website builder with which you will be able to produce a functional website that can serve any number of purposes. Adding new features is simple using the Lego-like Polydoms, and sites can be fully customized to be uniquely yours. We recommend using the platform for informational sites, as the blogging system is almost useless. Some advanced users may be disappointed by the lack of certain features.